Belfer Center for Science and International Affairs, Harvard Kennedy School
Year
2013–2021
Role
Publications & Design Coordinator, then Publishing Manager
The publication system for Harvard Kennedy School's Belfer Center: brand guidelines, a typographic spec, and a cover and interior system used across reports, papers and briefs from programs throughout the Center.
Deliverables
Brand guidelines
Typographic system
Report cover and interiors
Short-form templates
Communications style guide
Program logo lockups
Type
Minion Pro · Print serif and body text
Benton Sans · Headings; print and web
Gotham Narrow · Covers and display
FF Meta · Formal use; HKS logo
Merriweather · Web serif
Color
Legacy Crimson (PMS 187) #ac162c
Web Red #cc0033
Web Blue #0086b3
Legacy Blue (PMS 547) #003946
Bright Blue #23b7ed
Charcoal #333333
Warm Grey #d7d1c9
A Policy of Public Diplomacy with North Korea (2021). Every report shares the program eyebrow, full-bleed photograph and crimson Belfer band.Building a 21st Century Congress (2021): photo spread and the 'Key Pillars' table.Geopolitical and Market Implications of Renewable Hydrogen (2021): maps and charts within the same interior grid.Inside the North Korea report: photographic opener, section heads, and appendix diagrams and tables.Inside Renewable Hydrogen: charts, maps and tables set in the same grid.Short-form templates: factsheets, briefs, a manifesto, a crisis reader, a statement and the communications style guide.Brand sheet (revised 2019–2020): logo lockups including program-specific versions, the full color palette, and type families with their uses.Quick-look brand guidelines (2018): logos, Harvard Crimson and accent grays, and the approved type families.Typographic specification for reports: hierarchy, measured margins and a soft 60% text column with room for asides and figures.
